z-act® cloud solutions

Z-ACT arrived as Kummos, with a brand that no longer represented the evolution of the business and a series of growth and digital positioning challenges. This is where we started.

services

StrategyNamingVerbalVisualPitchSite

Main attributes

Partner

Agile

Disruptive

Personality

90% Audacity

10% Credibility

Brand Reminder (what is it?)

Simplify the complex

The entire strategic concept was based on the brand's main delivery: the simplification of complex environments in the cloud. In fact, the creation of the name was also inspired by the theory of simplification - which is based on the order, disorder and organization of things - acts of movement and constant change. Therefore, "act" is part of the name.

Other cases

FE/NI Consulting

strategy • naming • verbal • visual • website • pitch

bria_health

strategy • naming • verbal • visual • pitch • app

NION NETWORK

strategy • naming • verbal • visual